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Using market dynamics to roll out new technologies for development can bring unexpected challenges, say the developers of a low-cost innovation to treat jaundice in newborn babies, whose initial plan to let the tech ‘sell itself’ backfired.

Read more: http://www.scidev.net/global/technology/news/market-forces-insufficient-to-roll-out-low-cost-tech.html?utm_source=link&utm_medium=webfeed&utm_campaign=en